At Hyundai USA, we infused their brand site with innovative design during its redesign. We led diverse page concepts for their new website, crafting an engaging responsive layout. We also created video content for various platforms, including a key role in the Sonata’s Boston Super Bowl LIV Campaign. Additionally, we spearheaded Hyundai’s first Augmented Reality experience, allowing customers to see the new Elantra in their driveway. This venture reshaped brand engagement.